Portrait of Naveen Sereddy
Available for work · Open to relocate
Naveen Sereddy UI/UX Designer · Product Designer

Designing clarity into complex products

I turn research and rough workflows into products people actually want to use, across healthcare, fintech, and retail.

Design-system
components
40+
WCAG 2.1
accessible
AA
Years
experience
2+

Selected Work

Six problems,
solved end to end.

From discovery research all the way to a shipped interface. Case studies in AI fintech, healthcare, and retail, judged by user outcomes and business results, not just how the screens look.

About

I treat research as the first draft of the interface.

I started in front-end, which is where I learned that the cleanest code can still ship a confusing product. So I moved upstream: talking to users, mapping the information architecture, and pressure-testing flows before a line of UI is built. Good design should disappear into the task.

How I work

  1. 01Research
  2. 02Wireframe
  3. 03Prototype
  4. 04Test
  5. 05Build

Capabilities

Design
UI/UX Design systems Information architecture Wireframing Prototyping Responsive
Research
User research Usability testing Accessibility · WCAG 2.1
Build
Front-end development React HTML & CSS
Tools
Figma Git Design tokens

Experience

Two years in fintech and finance,
design through front-end.

Full résumé

40+ system components

UI/UX Designer Current

Bill Holdings (BILL) · San Jose, CA · Remote

Design a financial-services platform end to end, from wireframes to dev-ready Figma. Maintain a 40+ component design system, run usability tests with 8–10 users each sprint, and bake accessibility, contrast, focus, and labeling into components before they reach dev.

2025 — Present

3 client web apps

Product Designer Prior

Fidelity Investments · Westlake, TX · Remote

Designed wireframes, flows, and high-fidelity mockups in Figma for 3 client web apps, built a shared component library, and wrote HTML/CSS and React for ~15 UI components, working directly with developers so designs shipped accurately.

2024 — 2025

Plus self-directed product work and a live client build, in selected work above.

Kind words

Naveen turned our confusing pricing into something customers actually get. Fewer how does this work questions, and more people walking in ready to shop.
Jasper Xu Owner, Bins & Deals · Liberty, MO binsanddeals.com

Contact

Let's build something
people love to use.

Open to product design and front-end roles, freelance, and collaborations. Drop a note below.

Naveen Sereddy

Find me